That’s Why We Love Coke4

by Nahp Suicide

Coca-Cola brings unexpected happiness with a vending machine that, when deployed and engaged, dispenses way more than a bottle of fun-tastic flavored corn syrup and water. After slipping in a buck, or however much it costs to sate your thirst these days, unwitting users on a college campus were deluged by Coke bottles, which they proceeded to share with their peers. Others got bouquets of flowers or balloon animals from seemingly disembodied hands, and somehow a 20-foot sub even appeared out of the 18-inch deep machine.

I’m not a usually drinker of Coca-Cola, but it’s one of my favorite brands because they don’t forget the importance of quality advertising; they just want to be loved and they get it! Surprises like this are fun to watch (in the case of all us voyeurs) and even funner to receive. Seems no matter what slipped out of the dispenser, plenty of love ensued. At some point somebody even cries, “Thank you, Coke!” and gives the machine a hug. How often does a brand – or a vending machine, for that matter – get a reception like that?

The above is the just-released sequel to Coca-Cola’s original “Happiness Machine” video, which has garnered over 2.6 million views since it went live earlier this year.